What Makes Indiegogo a Special Crowdfunding Platform?
Crowdfunding was born as a crowdsourcing phenomenon. It consists of combined efforts of various types of people who come together, generally online, in order to offer support to the initiatives and projects of various organizations and private entrepreneurs. Indiegogo is one of the largest crowdfunding sites out there which is best for small businesses. Read on and know all about it.
About the Platform
Indiegogo is one of the largest crowdfunding sites to be found over the web. Founded in the year 2008, it is also one of the earliest sites to be founded for this purpose. The site started with the endeavors of 3 individuals, Slava, Eric and Danae each of whom attempted to raise funds for some project that were close to their heart. However, the money fell short and they found that traditional channels of gathering finances were limited. The three began to look for a solution to this issue and this led to the birth of Indiegogo. This crowdsourcing solution gathers support for powerful ideas and can help people to easily donate funds.
What Makes the Platform Special?
The crowdfunding platform has assisted in raising millions of dollars across 194 nations for more than 30,000 campaigns. It is quite flexible, given the fact that it is open for use by anyone from any part of the world. There is no application process and a wide range of projects are accepted, which include even charity drives. For ambitious individuals, it stands as a very attractive option. This is a flexible and very easily accessible platform, which has made it highly popular. Even the fees are on the lower side. The platform initially began with arts although it now claims to accept everything, apart from illegal activities and porn.
How Does It Help Projects?
This is more of a generic fundraising website and is targeted at utilizing the resources of the existing community for helping any type of project, which can either be a film, a cause or virtually anything that needs some fast investment within a specific frame of time. The website charges 4% of the entire amount that is raised in case the threshold is reached. If the threshold is not attained, 9% of the amount is charged. Every initiative or project on crowdfunding sites like these comes with its own set of policies and rules and some of them do not even come with rewards for their backers.
Keyword: Indiegogo, Crowdfunding, crowdsourcing, crowdfunding sites
