Crowdfunding on various websites is very common! But did you know about crowdfunding on Facebook? I know right! Seems phenomenal. Though, it is no new concept. But there are very few projects which actually use crowdfunding on Facebook. The reason is that some people believe that it does no good for the campaign. But do you know what the reality is? Well, the reality is that anything did the wrong way ends up being wrong. Crowdfunding on Facebook is not wrong at all. But the way people do it is wrong. So here are a few tips which would help you doing crowdfunding on Facebook the right way.
#Keep up the Hype!
Convincing people for funding your project is the key! And keeping up the hype is the ultimate way to do that. Always keep them engaged with your polls, events, and posts. Post some interesting facts. Update them with your project details. And they will be more than attracted to your project. Remember, good content is always the way to a great audience. No marketing is better than content marketing. And what can be a better platform than Facebook?
#Crowdfunding Groups – The Best tool of Crowdfunding on Facebook!
We all know about the various groups on Facebook. But did you know they even have Crowdfunding Groups? Yes. People interested in funding projects or creating campaigns usually make some groups. Use such a local group while crowdfunding on Facebook. This would help you build some contacts in the crowdfunding community. And thus, you would be able to ensure a successful campaign.
#Use the basics – Polls!
Conducting Polls is something you can very easily do on Facebook. Use this basic tool for crowdfunding on Facebook. Post a simple picture with a question. Then, ask your audience to use the “reaction buttons” to answer. This way, you can get some feedback’s about your campaign. Also, the users would feel that you are feeling responsible towards them. This would turn out to be just for your benefit.
#Your Personal Network is good too!
Facebook is nothing new for us. We all have a huge friend list on it. We surely are a part of a lot of groups. That is your amazing personal network. Did you know that this network can be helpful too? Yes! Don’t underestimate the power of your personal network. Publicize your campaign extensively on your timeline. Post about it on all your groups. Even 5 backers out of the 1000 people in your network are good enough.
#The Personal Connect
The best part about Crowdfunding on Facebook is that there is no limit to what you can post. You can post just everything. Literally everything. Except for explicit content of course! Now this thing can be useful when you are Crowdfunding on Facebook. Post the bloopers, the behind the scenes, the funny pictures, the tired looks, everything. And do it on a regular basis. Make your audience feel that it knows you. Make them have that Personal Connect with you. This would ensure that your campaign is a success.
