Marketing to help you accomplish the target fundraising goal
One of the best ways to get the attention of people to help and pitch in some money on your charity event would be to contact media and then promote you activity. You can partner with some very popular TV station or radio station and promote your charity event on the television. Since TV and radio are considered to be one among the best means to promote any product or service to people of the local market, you can choose to do a fund raising drive. You can call any popular radio station and TV station and ask them about your plans on broadcasting your charity campaign. Most of the media would support charity events and offer a slot on which you can publicize your event.
Using internet to earn money for your charity
Internet is the best medium to reach out the people all across the globe. There are some people in the world who would be very happy to chip in their money to help a better cause. And since you are running a charity event, it would be beneficial to get such type of crowdfunder to pitch in as much as they can. You can add some widgets on the website that is created to promote your charity event. With the help of technology, you can add some widgets that is of another company. Thus when anyone clicks the widgets or links that you have added, the target company would be paying you some money for the click. This way you can generate more money online. Widgets are recognized as a passive means to generate revenue for any type of activity and if the cause is to offer help to those who are in need then you can easily get more number of people to click the links and help you generate more money.
You can consider making revenue from using digital downloads as well. If you come across those who have burned out donating, then you can ask them to help you market your campaign instead. You can ask them to spread the word about digital download rather than asking them for more contributions. They would be able to help in this sort and can help you generate the amount of money that you require to reach the target.
Check the market for all possible options that you can implement on your website and earn money from it. You need to visit some popular charity organizers in the market and then get some ideal from them as well. Check out http://myefunder.com as they have been conducting various charity events from past few years.