Angel investors are a group or even an individual; acting as a business assistant or who provides business assistance in terms of financial aid, business suggestions or promotion via an established network with other investors, suppliers, workers etc. A person seeking investment can surely reap rich rewards from the experience, monetary resources or the wide network angel investors carry along with them.Angel investors thus can be regarded as real assets for a starter business. Every business can gain a lot from the rich and diverse treasure which these angel investors possess.
But, when it comes to fund raising event, can these angel investors be of any help? The answer to this question is a definite Yes. Angel investors can be persuaded into being attached to a fund raising event as well. But it calls for lucrative and interesting ideas on the part of a fund raiser to keep angel investors interested. We present below five techniques to lure angel investors into being attracted to a fund raiser idea.
Techniques to attract Angel investors for a fund raiser
- Definite strategy and business plan: Angel investors can be lured into a fund raiser if they feel there is a definite and proper strategy and a business plan involved in the event. Preparation and presentation of the business plan is thus very crucial. An efficient business plan devised can surely attract the attention of the angels.
- Profit Potential: Another important aspect to draw attention of Angels towards any fund raiser is to make them realize the potential profit to be drawn out of a fund raising event. The profit can be in terms of monetary gains or in terms of advertisement derived. Needless to say, that profit capabilities once realized would draw the instant attention of the Angels towards a fund raising idea.
- Market and Target Customers: A true businessman in the head, angel investors know the vitality of a proper market and a sound customer base for any business. A good fund raiser idea should also have targeted customer base and a market for consumption. Angels can easily be drawn into a fund raiser idea if they realize that a good customer with a sound market can be catered to by putting into effect a particular fund raising idea.
- Sales Strategy: An Angel before any kind of investment should be clear about the sales strategy of a fund raiser idea. Proper planning with regards to sales need to put into effect. Angels should be made properly acquainted with the strategy. An Angel is more likely to reward a fund raising idea with his involvement, if the idea has a clear sales strategy.
- Capital Requirement: For starting the idea, an Angel should be apprised of the capital requirements for the idea. An Angel should have a clear picture of the costs to be incurred, the available funds if any and his requirement in a clear fashion.
