Crowdfunding site is a well-known concept for fundraising enthusiasts which they often use while fundraising for their project. However, a person ready to get involved with any crowdfunding site must know about how to choose them. In order to get the most out a crowdfunding site for the crowdfunding campaign one must first know about the features to lookout for while selecting from the lot available in the market. Here we discuss those the characteristics to look out for and what to choose?
Characteristics to look for in a crowdfunding site
- The appearance:
No doubt, first impression comes from the outer look and the talking comes later. In order to choose from the appearance of the crowdfunding site one always does look that they are appealing and attractive in a way to give your message to the crowd. It also include how easy a crowdfunding site is to navigate and proceed. So getting acquainted with the crowd funding site include getting to know their terms and conditions and constraints.
- The money transactions:
Any online money transaction needs a payment processing portal. There are also various ways to do online payments. It may be via net banking, credit card, debit card or even e-checks. Any crowd funding site should be checked for whether it accepts all kinds of online payments.
- The commission:
Crowdfunding through crowdfunding site involves fees which has to be paid to the crowdfunding site. Different crowd funding site have different fees. Some go by monthly fees and some by annual fees. Other fees which apply and are to be checked are credit card processing fees.
- The outreach to the crowd:
A crowdfunding site has to have an offbeat capability of marketing your project to the public. Their ability to advertise your project all over media and social networking sites is also a criteria to look for. There are some sites which offer things like cloning the original pages by the supporters and let them advertise for the parent page and let the cash flow in.
- The traffic to the crowdfunding site:
Before getting up hooked up with a crowdfunding site it is important to check the amount of traffic they cater. Researching the crowdfunding site through its traction is a choice that every individual interested in crowdfunding should make.
Apart from these there a few more points which should be kept in mind for garnering more funds to the crowdfunding page
- The crowdfunding page:
It has to be a compelling one, a page which could direct the crowd to involve with the cause. It must contain pictures and videos to emotionally mobilise the crowd.
- Own network helps:
Mobilise the people who you know to get involved with your cause. It is always good to get helps from family and friends and once they are convinced about your project they could help you with all possible ways.
- Wear your cause:
Make your cause as public as possible, be it sharing on the Facebook page or pasting a flyer over the windscreen of your car.
